Krystal is an Associate at Boden. As such, she is responsible for media relations and influencer relations campaigns for some of the agency’s blue chip clients, including Target. Her focus on a vast range of PR campaigns has helped her create relationships with the country’s leading Hispanic media outlets as well as with top fashion and mommy bloggers.
Before Boden, Krystal worked on campaigns for beauty brands including Neutrogena and Aveeno.
A Florida International University graduate, Krystal was born and raised in Miami and speaks English and Spanish fluently.